What is the character limit for Facebook posts?

Facebook status updates have a technical limit of 63,206 characters. However, text is truncated after a few lines in the feed — shorter posts typically perform better.

How long should a Facebook ad headline be?

Facebook ad headlines should be under 40 characters. Longer headlines get truncated in most ad placements, especially on mobile.

How many characters does Facebook show before truncating?

In the news feed, Facebook shows roughly 125 characters of primary ad text and about 3 lines of organic post text before adding a 'See More' link.

What's the ideal length for a Facebook post?

Studies suggest posts between 40 and 80 characters receive the highest engagement rates. For storytelling or detailed content, up to 250 characters still performs well.

Yes, 100% free with no signup. Your text is never stored or sent to any server — all counting happens in your browser.

Word Counter for Facebook

Check the length of your Facebook posts, ad copy, and status updates in real time. Stay within limits before you publish.

Auto-expand

Post Limit

0 / 63,206

Words

Characters

Characters (no spaces)

Sentences

Paragraphs

Reading Time

0min

Why Use a Word Counter for Facebook?

Facebook status updates technically allow up to 63,206 characters — but that doesn't mean you should use all of them. Research consistently shows that shorter posts (40–80 characters) get the most engagement. For Facebook ads, the stakes are even tighter: ad headlines are capped at 40 characters, and primary text gets cut off after 125 characters in most placements. This tool helps you write posts and ad copy that hit the right length for your goal.

How to Check Your Facebook Post Length

Paste your Facebook post or ad copy into the box above. The counter instantly shows character count, word count, and other stats. Use it to trim ad headlines to 40 characters or craft posts that are punchy enough to drive engagement.

Use Cases

Status Updates

Facebook posts under 80 characters get significantly more engagement. Use the counter to keep your personal and business updates concise and readable.

Facebook Ads

Ad headlines must fit within 40 characters and primary text is truncated after 125 characters. Check your ad copy here before uploading to Ads Manager.

Facebook Page Posts

Business page posts benefit from clear, scannable text. Count your words and characters to make sure your message lands before the 'See More' cutoff.

Event Descriptions

Facebook event descriptions can be long, but the most important information should come first. Use this tool to review length and structure before publishing.

Frequently Asked Questions

What is the character limit for Facebook posts?: Facebook status updates have a technical limit of 63,206 characters. However, text is truncated after a few lines in the feed — shorter posts typically perform better.
How long should a Facebook ad headline be?: Facebook ad headlines should be under 40 characters. Longer headlines get truncated in most ad placements, especially on mobile.
How many characters does Facebook show before truncating?: In the news feed, Facebook shows roughly 125 characters of primary ad text and about 3 lines of organic post text before adding a 'See More' link.
What's the ideal length for a Facebook post?: Studies suggest posts between 40 and 80 characters receive the highest engagement rates. For storytelling or detailed content, up to 250 characters still performs well.
Is this tool free?: Yes, 100% free with no signup. Your text is never stored or sent to any server — all counting happens in your browser.